It is partnering with China’s Meizu on a top charge smartphone
Abstract
- Polestar, the Swedish car model owned by China’s Geely, plans to initiate its occupy smartphone in December. The phone will showcase how Polestar autos are esteem “computers on wheels.”
- The Polestar phone will flee on a customised version of Meizu’s Flyme OS, enabling seamless integration with Polestar autos.
- Nio, a Chinese language EV startup, additionally plans to initiate its occupy smartphone. It stays to be viewed how a hit these firms are in reaching unparalleled integration between their smartphones and autos.
The smartphone market has consolidated over the last few years. LG exited the industry entirely, while HTC is no longer any longer a key player within the industry. And while Huawei has managed to outlive despite the US commerce sanctions, it is no longer any longer a massive title out of doorways of China. With smartphone sales declining, you are going to recognize most firms would be wary of coming into the market. However Polestar — the Swedish car model owned by China’s Geely — has announced plans to initiate its smartphone in December this yr.
In an interview with CNBC on the IAA Mobility auto show in Munich, Thomas Ingenlath, the company’s CEO, revealed it is a long way working with Xingji Meizu to initiate a Polestar-branded phone in China. Geely additionally owns Meizu, with Polestar coming into into a joint endeavor with the latter in June 2023.
The automaker is no longer making its occupy smartphone to rob on Apple, Oppo, Xiaomi, or Huawei. As an alternative, the CEO says it’d be a draw to speak the arena how Polestar’s autos are in point of fact computers on wheels. Linking the 2 worlds together will enable for a “seamless transition” that is currently no longer that you just are going to be in a situation to imagine.
Curiously, the Polestar phone will flee a customised version of Meizu’s Flyme OS. The latter is additionally constructing a customised version of the OS for Polestar autos, enabling seamless integration. Polestar EVs currently aim Android Automotive powered without prolong by the in-automobile hardware.
Whereas Meizu makes mid-range phones in China, the Polestar-branded phone will carry a top charge ticket ticket. In step with Ingenlath’s assertion, the Polestar phone will likely stand out for its integration with the company’s automobile rather than its ticket or hardware specs.
Polestar is no longer basically the most easy company with plans to initiate its smartphone in China. Nio, a Chinese language EV startup, additionally intends to initiate its branded smartphone later this month. What stays to be viewed is moral how a hit these firms are in their strive and whether they’ll provide a level of integration between their smartphone and autos that is unparalleled to this level.
